pinterest makes two big announcements, facebookallows you to choose your name and twitter under attack. "welcome to social marketingcluster facts. i'm al leblanc here in our studio in duluth minnesota. every week we'regonna give you the social scene in five minutes or less to keep you up to date on what's happening!so let's dive in. "facebook developed two new tools that will enable users to go bythe names they are most comfortable with and
How To Create Pinterest Account, that most people know them by. fb has alsocreated a name verification tool that gives a user the chance to explain why he or shegoes by a certain name. finally, i don't have to be just “"al"". now, i can pick any namemy friends and family have called me in the past, like: alex, alexis, big al, ali babwa,al pal, loser, nerd, geek, dweeb, fartknocker,
flem-wad, stupid, useless, not to mention*beep beep beep* and *beep*. "facebook introduces transportation on messenger, where you canrequest a ride from a car service without ever needing to download an extra app or leavea conversation. it's really slick and i bet uber is making bank. "facebook's 'year inreview' allows you to filter out bad memories. this year, when deciding which photos to includein your year-end album, fb won't include pictures where memorialized accounts or exes are tagged.you can also edit the album before you share it. which is key... trust me! "vice presidentof design mike davidson and senior product director baljeet singh both announced theyare leaving twitter per a recent re/code report. many are seeing all of this activity as amass exodus. we'll keep tabs on the story.
you can check out the two articles in thelinks below. "also this week, twitter sent out a warning to a number of nonprofits, journalists,activists, and researchers that their accounts were the targets of state-sponsored hackersand that they may have received personal information such as mail addresses, ip addresses, and/orphone numbers. it is the first time twitter has ever issued such a statement. facebookand google have also started issuing state-sponsored hack warnings. stay safe out there. "twitter,facebook and google have all pledged to delete hate speech within 24 hours (where possible)of posting to adhere to german laws. justice minister heiko said the measures weren't intendedto stop free speech. strict german laws prohibit ""incitement to racial hatred"" as a responseto it's nazi past. "pinterest will open up
promoted pins to all. this is their lateststep in building an advertising business worthy of an $11 billion valuation. only a year ago-last january, pinterest launched it's first advertising product, the promoted pin similarto a facebook promoted post. accoring to a document reviewed by the wsj, pinterst's revenuewas less than $25 mil in 2014 & is projecting revenue of three dollar bills... *ahem* excuseme, $3 billion dollars in 2018. which makes us all wonder, are they going make any moneyin 2016 or 2017? only time will tell. "pinterest narrows ad focus to match users’ interest.in a september letter to ad buyers the company said it would no longer offer hands on supportlike consultation from sales executives to marketers outside of their core areas of retailand consumer goods. other companies can still
buy advertising, but on the self serve webbased interface or by having a marketing firm's help. *wink* is it a good idea for pinterestto narrow it's advertising focus? give us your thoughts in the comments below. "linkedin'sjob section is getting a makeover. now job seekers can can view more data about the companyadvertising the position, including employees and how the user compares to past applicants."google+ rolled out an ios and web version update over that last week. it added manynew, ground-breaking, industry changing... features that most social platforms have hadfor years now. way to go, google. ya did it. "and that does it for this episode of socialmarketing cluster facts. you can check out the links to this week's articles below. checkout our aimclear blog for more of what we
do. i'm al leblanc. we look forward to seeingyou soon. "
